Surprising Benefits of Your Own Video Series

You might have toyed with the idea of producing your own video series once or twice and then pushed it aside with thoughts of too much work and no guaranteed return. But producing a video series is a powerfully effective way of communicating who you are on a consistent level. The fact that it is […]

Get Interactive!

Up to now, the only handicap with video communication was that it was only one way. But what if your videos could encourage a two-way conversation with each individual viewer, while the viewer is watching your video and that you also get to see the results of their side of the conversation. WHAT?! I’m not […]

3 Video Marketing Campaigns You Will Actually Enjoy Watching

Let’s have a little fun and get inspired by some video marketing campaigns already out there and working well. Hopefully, these videos can inspire you to do something just as fun for your viewers to want to watch and share. Nike – Better For It: This is a great video that gets into the minds […]

WHAT?! That’s not a human voice over?

Wouldn’t it be nice to hire a professional voice artist for your video… adding that extra polish and pizzazz to your brand? Hiring a voice artist for your video involves the time and cost of looking for and auditioning the talent. Then it includes the artist’s fees and studio fees to record the script. Sometimes […]

Keep up the good fight!

We are all  HEROES! Now, go online and GET NOTICED!   Thank you for doing such a great job isolating yourselves and keeping a social distance. We will win over this virus! Remember to wipe down your products when you purchase them, if you can. This virus lives on surfaces for hours, some say, ‘days’. […]

What is an interactive video?

This is the first question people ask me, when I mention the words “Interactive Video.” It’s simple, really. It’s a video that allows the viewer to interact with its content. For example; the video can ask the viewer a question and also display choices for the answer. The viewer clicks his or her mouse on […]

Training Videos that Fill Your Bank Accounts

Most of the time, business owners think of training as an added expense, not as part of their profit growth. And so, many businesses think of ways to cut or trim that cost down at the risk of it no longer working. Video, however, keeps those costs consistently low while maintaining a measurable quality in […]

Using YouTube Influencers for Your Marketing

Are you familiar with what a brand Influencer is?  Well, before Instagram came along with its members showing off favourite products in their personal photos, YouTube was the first social media platform where brands could connect with influential people who had strong YouTube audiences following and could convince them into purchasing certain products or generating […]

Do you feel like you are Captain Blah in front of the camera?

If you are feeling as though you are ordinary or boring in front of the camera as you record your videos, I have a few tips that can help you get out of that rut and get into making some cool videos. Read on and learn how to record better videos. Prepare yourself a few […]

You’re Losing Money!

You’re losing money by not taking your ABOUT PAGE seriously! I read an article, recently, that talked about how to turn our website bio into a selling tool. It was such a powerful learning lesson that I just have to share it with you. For those who type out a bio on their ABOUT PAGE, […]