Do you need a smartphone gimbal?

The newest models of smartphones, both iPhone and Android, now have their own internal stabilization.  Because of that, I hear clients telling me that they don’t think they need a gimbal and wonder why I recommend that they use one for their self-made social media videos.  I’ve used my smartphone gimbal for nearly 4 years […]

Confession Time

There was this one project, quite a while ago, that I messed up quite badly, with my camera. It was my second time ever shooting in front of a green screen and this project was for a very important client. But the shoot was in a proper studio with proper lighting already setup for me […]

YouTube lets you advertise in the most unheard of way

What if I told you that it is perfectly ethical for you to stand right in front of your competitor’s office or shop and pitch yourself directly to their customers and prospects before they enter through your competitor’s doors?

WHAT?! That’s not a human voice over?

Wouldn’t it be nice to hire a professional voice artist for your video… adding that extra polish and pizzazz to your brand? Hiring a voice artist for your video involves the time and cost of looking for and auditioning the talent. Then it includes the artist’s fees and studio fees to record the script. Sometimes […]

The Corona Virus Has Changed Video Marketing! Is it Forever?

Can you believe it? Demand for online video is on the rise again. Even more so with our current global situation where we are isolating and staying home. And, get this, it is not just entertainment video that people are demanding more of. In a recent survey, it was found that 54% of consumers want […]

Using YouTube Influencers for Your Marketing

Are you familiar with what a brand Influencer is?  Well, before Instagram came along with its members showing off favourite products in their personal photos, YouTube was the first social media platform where brands could connect with influential people who had strong YouTube audiences following and could convince them into purchasing certain products or generating […]

Do you feel like you are Captain Blah in front of the camera?

If you are feeling as though you are ordinary or boring in front of the camera as you record your videos, I have a few tips that can help you get out of that rut and get into making some cool videos. Read on and learn how to record better videos. Prepare yourself a few […]

You’re Losing Money!

You’re losing money by not taking your ABOUT PAGE seriously! I read an article, recently, that talked about how to turn our website bio into a selling tool. It was such a powerful learning lesson that I just have to share it with you. For those who type out a bio on their ABOUT PAGE, […]

Feel The Rhythm

There is a video editing secret that few videographers know? It’s this: A great video isn’t just about a great story. Each video has a rhythm or a pace to it. Finding the rhythm determines whether that video gets watched or not. When I edit videos or films, I click into this pace, this rhythm, […]

Video is today’s most effective marketing tool

Let’s play a quick game of “Would You Rather?” Would you rather read a book, or Heli-ski? Would you rather holiday somewhere hot with summer beaches, or have a winter holiday atop beautiful alpine mountains? Would you rather scroll through long descriptive text about how fast you can ski down those mountains, or would you rather […]