Surprising Benefits of Your Own Video Series

You might have toyed with the idea of producing your own video series once or twice and then pushed it aside with thoughts of too much work and no guaranteed return. But producing a video series is a powerfully effective way of communicating who you are on a consistent level. The fact that it is […]

Get Interactive!

Up to now, the only handicap with video communication was that it was only one way. But what if your videos could encourage a two-way conversation with each individual viewer, while the viewer is watching your video and that you also get to see the results of their side of the conversation. WHAT?! I’m not […]

Do you need a smartphone gimbal?

The newest models of smartphones, both iPhone and Android, now have their own internal stabilization.  Because of that, I hear clients telling me that they don’t think they need a gimbal and wonder why I recommend that they use one for their self-made social media videos.  I’ve used my smartphone gimbal for nearly 4 years […]

Incorporate Video Into Your Social Media Strategy

Are you uncertain about whether you should incorporate video into your social media strategy? Here’s a couple of statistic to help you make a decision in that direction: Viewers retain 95% of a message when they watch it on video, compared to 10% when reading it in a text.  And, social media videos are shared […]

Confession Time

There was this one project, quite a while ago, that I messed up quite badly, with my camera. It was my second time ever shooting in front of a green screen and this project was for a very important client. But the shoot was in a proper studio with proper lighting already setup for me […]