Get Interactive!

Up to now, the only handicap with video communication was that it was only one way. But what if your videos could encourage a two-way conversation with each individual viewer, while the viewer is watching your video and that you also get to see the results of their side of the conversation. WHAT?! I’m not […]

Do you need a smartphone gimbal?

The newest models of smartphones, both iPhone and Android, now have their own internal stabilization.  Because of that, I hear clients telling me that they don’t think they need a gimbal and wonder why I recommend that they use one for their self-made social media videos.  I’ve used my smartphone gimbal for nearly 4 years […]

Incorporate Video Into Your Social Media Strategy

Are you uncertain about whether you should incorporate video into your social media strategy? Here’s a couple of statistic to help you make a decision in that direction: Viewers retain 95% of a message when they watch it on video, compared to 10% when reading it in a text.  And, social media videos are shared […]

3 Video Marketing Campaigns You Will Actually Enjoy Watching

Let’s have a little fun and get inspired by some video marketing campaigns already out there and working well. Hopefully, these videos can inspire you to do something just as fun for your viewers to want to watch and share. Nike – Better For It: This is a great video that gets into the minds […]

Powerful Podcasting Statistics You Can’t Ignore!!

“Hi everyone, I’m (so and so) and welcome to my podcast.  This week’s guest is…” Does that sound familiar? If yes, then you are among the 1/3 of North Americans who enjoy listening to podcasts – while jogging, walking the dog, driving, etc. And that number is growing. If there’s something you’d like to know, […]