Get Interactive!

Up to now, the only handicap with video communication was that it was only one way. But what if your videos could encourage a two-way conversation with each individual viewer, while the viewer is watching your video and that you also get to see the results of their side of the conversation. WHAT?! I’m not […]

What is an interactive video?

This is the first question people ask me, when I mention the words “Interactive Video.” It’s simple, really. It’s a video that allows the viewer to interact with its content. For example; the video can ask the viewer a question and also display choices for the answer. The viewer clicks his or her mouse on […]

Using YouTube Influencers for Your Marketing

Are you familiar with what a brand Influencer is?  Well, before Instagram came along with its members showing off favourite products in their personal photos, YouTube was the first social media platform where brands could connect with influential people who had strong YouTube audiences following and could convince them into purchasing certain products or generating […]

You’re Losing Money!

You’re losing money by not taking your ABOUT PAGE seriously! I read an article, recently, that talked about how to turn our website bio into a selling tool. It was such a powerful learning lesson that I just have to share it with you. For those who type out a bio on their ABOUT PAGE, […]